Michael Strahan’s latest career move marks his first crossover into men’s skin care. Through a partnership with Evolved By Nature, a biotechnology company, Strahan has created Michael Strahan Daily Defense: a Hydrating Face and Beard Wash, Clear Shave Lotion, Calming Post Shave Balm, Face and Neck Moisturizer, and Conditioning Beard Oil.
The 50-year-old star has “always been into” his skin but never prioritized a skin care regimen during his NFL days. So he started taking more care of himself when he moved into presenting, and he hopes his five-product Michael Strahan Daily Defense line can help other men do the same.
He told People magazine: “As an athlete, you’re just putting the helmet, on, taking a helmet off, and using soap and whatever — you don’t have time for a routine. Now, [because of] the career that I am in and the makeup that I have to wear, I have one that I stick to.”
After launching his eponymous lifestyle brand for the needs of the modern man with a busy, on-the-go lifestyle in 2015, Strahan offered an innovative solution for men’s fashion. Now, Strahan has chosen skin care to evolve the brand’s offering.
Evolved By Nature, the supporting partner of Strahan’s skin care launch, developed Activated Silk™ biotechnology from natural silk protein for healthier looking skin and it became one of the key ingredients in the first collection of Michael Strahan Daily Defense. Not only is the polypeptide solution designed to help naturally boost the skin barrier, it’s also an eco-friendly alternative formula that doesn’t contain harmful synthetics such as petroleum and liquid plastics. Ultimately, the new collection consists of five products designed to help men feel confident in their skin care and shaving routines.
“Taking care of your skin is an important component of developing a daily routine,” Strahan stated in the release. “Michael Strahan Daily Defense grew out of my own need for a quality, hassle-free daily skin care regimen that really works.” The debut collection includes a face and beard wash, shaving lotion, moisturizer, after-shave products, and beard oil.