Virtually Chic

19-year-old entrepreneur is bringing Detroit fashion trends into the digital age.

Detroit native Courtney Hopkins launched "My Era Apparel" – a fully web-based boutique with all your fashion needs.

From teen to hot mom, the online boutique offers a variety of styles-casual, late night, and "let's go out.” On her website, you'll find examples of tribal and animal prints, vibrant color blocking and edgy jewelry.

"I want to offer something different," says Hopkins. "Nothing you'll find somewhere else; fashion truly made affordable."

Customers can order online to have items shipped or delivered personally by a My Era employee.

"You can set up an appointment; we bring different styles and sizes with us. It's like having a personal shopper and the ultimate customer service."

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