Stephen Curry’s Unanimous Media Announces New Documentary With Apple Original Films

ā€œUnderratedā€ will be joining Apple TV+’s award-winning sports slate including docuseries and documentaries featuring the real-life stories behind the biggest names in sports such as ā€œGreatness Code,ā€ revealing what truly drives the world’s greatest athletes to succeed featuring Lindsey Vonn, Marcus Rashford and Russell Wilson and the Earvin ā€œMagicā€ Johnson docuseries ā€œThey Call Me Magic."

Stephen Curry and Erick Peyton Announce New Doc
Stephen Curry and Erick Peyton Announce New Doc

Apple Original Films, A24, Stephen Curry’s Unanimous Media and Proximity Media announced a new documentary going into production, entitled ā€œUnderrated,ā€ featuring the breakout story of NBA superstar Stephen Curry and his historic success during the 2008 March Madness NCAA Tournament. The doc will also include his record-shattering and game-changing playing style that turned him from an overlooked prospect to an NBA legend.

Stephen Curry of Golden State Warriors. Photo Courtesy of Keith Allison.

The film culminates in his incredible 2022 run to a fourth NBA title and his first NBA Finals Most Valuable Player trophy. Acclaimed filmmaker Peter Nicks (ā€œThe Force,ā€ ā€œHomeroomā€) serves as director, with Nicks and Academy Award nominee Ryan Coogler (ā€œCreed,ā€ ā€œBlack Pantherā€) from Proximity Media producing alongside A24.

Proximity Media’s Sev Ohanian (ā€œJudas and the Black Messiah,ā€ ā€œSpace Jam: A New Legacyā€) and Zinzi Coogler (ā€œJudas and the Black Messiah,ā€ ā€œSpace Jam: A New Legacyā€) are executive producing. From Stephen Curry’s Unanimous Media, Erick Peyton (ā€œBenedict Men,ā€ ā€œJump Shot,ā€ ā€œThe Queen of Basketballā€) produces with Jenelle Lindsay co-executive producing on behalf of the company.

Unanimous Media co-founder and chief creative officer Erick Peyton told Deadline, ā€œStephen and I wanted to launch an initiative where we could work with authors to not just option their material but wholly invest in them. By tapping into our relationships and partnerships, weĀ are able toĀ amplify these authors and create a platform for their ideas to be developed and heard.Ā  Unanimous is creating a media ecosystem in TV, film and audio and it is important that we shepherd new voices into that system.ā€

The project hails from A24 and Unanimous’s first-look deal. A24 documentaries include the award-winning ā€œValā€ on iconic actor Val Kilmer, the critically acclaimed award-winning ā€œAmy,ā€ on singer-songwriter Amy Winehouse, and the recently launched season two of Emmy Award-nominated design docuseries ā€œHome,ā€ with Apple TV+.

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ā€œUnderratedā€ will be joining Apple TV+’s acclaimed and award-winning sports slate including docuseries and documentaries featuring the real-life stories behind the biggest names in sports such as ā€œGreatness Code,ā€ revealing what truly drives the world’s greatest athletes to succeed featuring Lindsey Vonn, Marcus Rashford and Russell Wilson, among others; the four-part Emmy Award-nominated Earvin ā€œMagicā€ Johnson docuseries ā€œThey Call Me Magicā€; ā€œThe Long Game: Bigger Than Basketballā€ about NBA hopeful Makur Maker; and ā€œMake or Break,ā€ following elite World Surf League competitors.

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